summer school
- 学校
- 牛津大学
- 学院
- Worcester College
- 专业方向
- Marketing
This course, based on the market-leading text Marketing Management, 16th edition, introduces the core principles and latest practices of marketing management. With reader-friendly content and diverse examples, it equips students with the tools needed to think like a marketer.
课程内容
该课程页面收录课程概览、课程讲解、习题讲解和相关学习内容。